On 3-7 February 2025, experts, researchers, and practitioners gathered at the European University Institute, in Florence, to explore how public attitudes shape—and are shaped by—policies, media narratives, and political rhetoric.
With migration continuing to be at the centre of global debates—from responses to forced displacement in conflict zones to shifting immigration policies in major economies—this year’s Academy examined how perceptions influence national and international decision-making. Through a series of expert-led sessions, peer discussions, and interactive case studies, participants analysed the narratives that drive migration debates and considered strategies to foster more informed, constructive discourse.
A key theme of the Academy was the role of narratives in shaping migration governance. Public perceptions are often formed by incomplete or misleading portrayals of migration trends, fueling policy responses that may not align with reality. Andrew Geddes, Director of the Migration Policy Centre, opened the Academy by unpacking the complexities of public opinion on migration. Sessions led by leading scholars explored the psychological and political drivers behind attitudes toward migrants and refugees, while others focused on communication strategies that can counter misinformation and depolarise debates.
This year's Academy brought together 26 participants from 18 different countries, spanning from the United States to Iceland and Cameroon. They represented a nearly equal mix of governmental agencies, non-profit organisations, and academia. Each day involved in-depth discussions on topics ranging from misconceptions about irregular migration to the media's role in amplifying crisis narratives. While migration is a deeply politicised issue, it can also be approached with nuance. A roundtable discussion towards the end of the week involved experts from the Migration Policy Centre and the School of Transnational Governance, who examined how policymakers can balance public concerns with the need for humane and effective migration governance.
In an era where migration discourse is often influenced by fear and misinformation, the Migration Winter Academy highlighted the importance of knowledge, dialogue, and strategy in fostering a more balanced and informed global conversation. Patricia S., a researcher with the porCausa Foundation in Spain, remarked, "I’m leaving the Migration Winter Academy inspired and with a renewed awareness of the possibilities available."
As migration continues to be a significant challenge of the 21st century, insights from the Academy emphasise the urgent need for evidence-based policy and strategic communication. For those interested in enhancing their understanding and developing effective messaging strategies, the Migration Policy Centre is now accepting applications for its upcoming specialized training in partnership with the Florence School of Transnational Governance. The course, titled ’Migration Communication Strategies: Effective Approaches to Depolarize the Debate,’ will take place entirely online on 12-16 May, 2025.